The Hurt Locker becomes Lions Gate’s fastest-selling Blu-ray title to date

By | March 4th, 2010 | Tags: , , , , , , , , , , , , , , , | 1 Comment

Kathryn Bigelow’s critically acclaimed The Hurt Locker, nominated for nine Academy Awards and already the recipient of six BAFTA awards, has continued its phenomenal success by becoming Lions Gate Home Entertainment’s fastest selling title ever on Blu-ray Disc.

Since its release on BD and DVD in late December, The Hurt Locker has notched up total sales of 310,000 units, 85,000 of which are Blu-ray Disc sales. Marie-Claire Benson, Marketing Director, Lions Gate Home Entertainment, said: “We are thrilled with the current success of The Hurt Locker to date. We took the decision to continue to promote the title on account of all the nominations and awards it has been receiving. The combination of intense drama, critical acclaim and the exceptional coverage it is garnering, has translated into strong sales on both DVD and Blu-ray. We are particularly pleased with the Blu-ray results, which have accounted for at least 25% of total sales each week since release.‚Äù

In addition to its awards success, The Hurt Locker has been named in over 250 top ten lists for 2009 in the US and UK media and has been honoured at several film festivals. Directed by Kathryn Bigelow and written by Mark Boal, The Hurt Locker stars Jeremy Renner, Anthony Mackie, Brian Geraghty, Evangeline Lilly, Ralph Fiennes, David Morse and Guy Pearce.

For details on the special features available on the Hurt Locker Blu-ray, click here.


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